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IDC anticipates that by 2025, 40 per cent of service engagements will involve GenAI, fundamentally altering service delivery in areas such as strategy, change management, and training read more
 "India to splurge over $6 bn on GenAI by 2027, finds IDC report")
India's scale, expertise, and vibrant startup ecosystem are key factors that could drive substantial advancements in AI both domestically and internationally. Image Credit: Pexels
India is projected to invest over $6 billion in Generative AI (GenAI) by 2027, according to a report by the International Data Corporation (IDC). This substantial growth, at a compound annual rate of 33.7 per cent from 2022 to 2027, underscores the transformative impact AI and GenAI are expected to have on India’s technological landscape.
Globally, IDC forecasts AI spending to exceed $512 billion by 2027, more than doubling from 2024. These projections were highlighted at the IDC Directions India conference on June 12, 2024, which attracted over 160 senior executives from leading technology vendors and IT service providers.
The conference, returning to India after a decade, centred on the theme “The Digital Business Impact of AI Everywhere.” It covered global and local AI trends, forecasts, and strategic advice on utilizing AI to boost productivity, enhance customer experiences, and generate new revenue streams.
Linus Lai, Vice President of Digital Business at IDC Asia/Pacific, emphasized the lasting impact of AI, suggesting significant cultural and business model changes, with data becoming increasingly valuable.
Vice President of Data, Analytics, AI, Sustainability, and Industry Research at IDC Asia/Pacific, Dr Christopher Marshall, believes that India is a “sleeping giant” when it comes to GenAI, and holds massive potential, both as developers, as well as adopters who use the technology. He highlighted India’s scale, expertise, and vibrant startup ecosystem as key factors that could drive substantial advancements in AI both domestically and internationally.
IDC anticipates that by 2025, 40 per cent of service engagements will involve GenAI, fundamentally altering service delivery in areas such as strategy, change management, and training. To remain competitive, IDC recommends that Indian service providers not only continue to innovate internally but also support their clients’ AI initiatives.
Leading in the customer experience (CX) services market will require offering comprehensive GenAI-powered services, particularly to Chief Marketing Officers (CMOs), to facilitate a smooth AI transition for clients.
This significant investment in GenAI positions India to play a pivotal role in the global AI landscape, leveraging its strengths to drive technological and economic growth.
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English (US) ·